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Innovation Management -APO 04 (COBIT 2019)

Parent Framework: COBIT 2019

Domain: Align Plan and Organise

Managed Innovation

Maintain an awareness of ICT and related service trends and monitor emerging technology trends. Proactively identify innovation opportunities and plan how to benefit from innovation in relation to business needs and the defined ICT strategy. Analyze what opportunities for business innovation or improvement can be created by emerging technologies, services or ICT-enabled business innovation; through existing established technologies; and by business and ICT process innovation. Influence strategic planning and enterprise architecture decisions


Achieve competitive advantage, business innovation, improved customer experience, and improved operational effectiveness and efficiency by exploiting I&T developments and emerging technologies


APO04.01 Create an environment conducive to innovation. Create an environment that is conducive to innovation, considering methods such as culture, reward, collaboration, technology forums, and mechanisms to promote and capture employee ideas

APO04.02 Maintain an understanding of the enterprise environment. Work with relevant stakeholders to understand their challenges. Maintain an adequate understanding of enterprise strategy, competitive environment and other constraints, so that opportunities enabled by new technologies can be identified.

APO04.03 Monitor and scan the technology environment. Set up a technology watch process to perform systematic monitoring and scanning of the enterprise’s external environment to identify emerging technologies that have the potential to create value (e.g., by realizing the enterprise strategy, optimizing costs, avoiding obsolescence, and better enabling enterprise and I&T processes). Monitor the marketplace, competitive landscape, industry sectors, and legal and regulatory trends to be able to analyze emerging technologies or innovation ideas in the enterprise context.

APO04.04 Assess the potential of emerging technologies and innovative ideas. Analyze identified emerging technologies and/or other I&T innovative suggestions to understand their business potential. Work with stakeholders to validate assumptions on the potential of new technologies and innovation.

APO04.05 Recommend appropriate further initiatives. Evaluate and monitor the results of proof-of-concept initiatives and, if favorable, generate recommendations for further initiatives. Gain stakeholder support.

APO04.06 Monitor the implementation and use of innovation. Monitor the implementation and use of emerging technologies and innovations during adoption, integration and for the full economic life cycle to ensure that the promised benefits are realized and to identify lessons learned.


The following SFIA skills are relevant to innovation:

EMRG: Emerging technology monitoring

The identification of new and emerging technologies, products, services, methods and techniques. The assessment of their relevance and the potential impacts (both threats and opportunities) upon business enablers, cost, performance or sustainability. The communication of emerging technologies and their impact.


INOV: Innovation

The capability to identify, prioritise, incubate and exploit opportunities provided by information, communication and digital technologies. To develop and implement processes, tools and infrastructures to support innovation. To involve internal and external communities, employees, commercial partners, customers, users and other stakeholders in the innovation process. To provide governance, monitoring to, and reporting on, the innovation process.


RSCH: Research

The systematic creation of new knowledge by data gathering, innovation, experimentation, evaluation and dissemination. The determination of research goals and the method by which the research will be conducted. The active participation in a community of researchers; communicating formally and informally through digital media, conferences, journals, books and seminars.


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